This animated video by Conscious Discipline explains how social and emotional environments shape children’s behavior over time, challenging common assumptions about bullying. Ana M. Cetina created the sound design, using carefully crafted audio layers to guide viewers through each stage of the bullying cycle. From subtle shifts in the backgrounds to exaggerated sound effects, each moment is designed to heighten emotional awareness and support the narrative’s educational goals. Special attention was given to the sound of the transporter—a recurring element that moves the viewer through key developmental stages—designed with textures that reflect the emotional tone of each scene. Every sound layer was intentionally chosen to deepen the viewer’s understanding of this complex topic. The film was awarded Jury Favorite at the 2015 Las Vegas International Lift-Off Film Festival and continues to be used as an educational tool for parents, teachers, and child development professionals.